India's #1 Phygital Marketing Platform

Engage Customers. Connect the Physical World to Digital.

Create brand campaigns across campuses, events and real-world locations. Capture customer engagement, build first-party insights, measure outcomes and continue the journey through omnichannel retargeting.

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Campaign analytics

Live

Engagement Rate

38.4%

Completion Rate

81%

Live Participants

2,431

Heatmap

12 zones

Consumer Insights

6 signals

Verified

92%

Hotspots

5,000+

Campuses

3,500+

Cities

50+

Analytics

Live

Trusted by brands building the next generation of consumer experiences.

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Blinkit

Blue Tokai Plum

Plum

Zomato

Sugar

Mamaearth

CRED

Swiggy

Nykaa

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Blinkit

Blue Tokai Plum

Plum

Zomato

Sugar

Mamaearth

CRED

Swiggy

Nykaa

Why Oohpoint

Marketing has changed. Most campaigns haven't.

Consumers move seamlessly between digital and physical experiences, but marketing remains fragmented. Digital campaigns generate clicks. Offline campaigns generate visibility. Very few create measurable consumer relationships.

What brands struggle to answer

Who actually engaged?
Which locations performed best?
What did consumers think?
Which audience should we retarget?
What business impact did the campaign create?

Verified engagement

Every interaction checked before rewards

Participation rate38%

Completion rate81%

Repeat engagement47%

One platform, every consumer interaction

Brand

Set the campaign objective and audience.

Setup in minutes

Engage

Consumers participate in interactive missions.

Active, not passive

Signals

Verified first-party data from each action.

Consent-based

Insights

Live dashboards with location attribution.

Real-time

Growth

Reusable audiences and measurable outcomes.

Compounding

Command center

One dashboard for every campaign signal

Track participation, verified engagement, offline attribution and consumer signals from a single live workspace — built for teams launching campaigns across campuses, retail and communities.

Create a campaign for GenZ See Signals

Interactive Analytics Dashboard

Real-time Campaign Command Center

Live Heatmaps • Conversion Attribution • Gen-Z Signals

The platform

Everything you need to build better consumer campaigns

Engage

Create interactive experiences consumers choose to participate in — not ads they simply scroll past.

Quizzes • Brand Missions • Polls • Reviews • Rewards • Referrals

Open Engage

Phygital

Extend digital engagement into campuses, retail stores, cafés and communities with real-time measurement and offline attribution.

Hyperlocal • Geo Verification • Retail • Campus • Events

Open Phygital

Signals

Capture verified first-party consumer insights from every interaction and turn engagement into measurable intelligence.

Intent • Preferences • Feedback • Audience Insights • Attribution

Open Signals

Campaigns

Launch campaigns that consumers actually participate in

Whether you're building awareness, launching a product or collecting insights, Oohpoint gives brands flexible engagement formats.

Networks

Reach consumers where decisions happen

Launch campaigns across Oohpoint's growing engagement network — 5,000+ active engagement hotspots.

Campus Network

Reach verified Gen Z audiences across colleges and universities.

Retail Network

Drive product discovery, store visits and shopper engagement.

Hyperlocal Network

Activate consumers around stores, neighbourhoods and high-footfall zones.

Events & Communities

Engage audiences where attention and participation are naturally high.

Explore the network

Analytics

Every campaign. One unified dashboard.

Track campaign performance in real time with verified engagement, consumer insights, audience quality and offline-to-digital attribution.

Verified Engagements

+48.2%

Completion Rate

+6.4%

Campaign Performance

+12.1%

Audience Quality

+3.8%

Consumer Feedback

+22.5%

First-Party Profiles

+31.9%

Location Performance

0 zones

+4 zones

Attributed Conversions

+18.6%

Why Oohpoint

Built for performance, not just reach.

Traditional campaigns

Oohpoint

Impressions

✓Verified Engagement

Estimated Reach

✓Real Participation

Passive Exposure

✓Interactive Experiences

Delayed Reports

✓Real-Time Analytics

One-Time Campaigns

✓Reusable First-Party Audiences

Limited Insights

✓Consumer Intelligence

Integrations

Works with your existing marketing stack

Bring verified consumer engagement into the tools your team already uses. No need to replace your existing stack — simply extend it with verified consumer engagement.

Go deeper

Marketing Playbooks

Industry Reports

CPVE Guide

Case Studies

About

Infrastructure for real-world consumer participation

We're building the infrastructure that connects digital marketing with real-world consumer participation. Our mission is simple: help brands build meaningful customer relationships through measurable engagement — not just impressions.

Talk to us

Ready to transform your next campaign?

Whether you're launching a product, reaching Gen Z, driving store visits or building first-party audiences, our team will map a campaign plan with you.

Book a Demo

24h

Response time

30 min

Strategy call

Free

Media plan